“f-stop” Privacy Policy

Your privacy is as important to f-stop as it is to you. f-stop respects the privacy of visitors to its Website. This online privacy statement specifies what information is collected online, the use and disclosure of your personal information you submit through our website and how it is used.

In General, we may collect personal information that can identify you, such as your name and email address, and other information that does not identify you. When you provide personal information through our website, the information may be sent to servers located in the United States and other countries around the world.

     - Information you provide. We may collect and store any personal information you enter on our website or provide to us in some other manner, including personal information that may be contained in any video, comment or other submission you upload or post to the website. This includes identifying information, such as your name, address, e-mail address, and telephone number; your likeness; and, if you transact business with us, financial information such as your payment method (last 4 digits of the credit card number, type, expiration date or other financial information). We also may request information about your interests and activities, your gender and age, and other demographic information.

      - Information from other sources. We may also periodically obtain both personal and non-personal information about you from other, business partners, contractors and third parties. Examples of information that we may receive include: updated delivery and address information, purchase history, and additional demographic information.

Use of cookies and other technologies to collect information. We automatically collect information from your browser when you visit our website. This information includes your browser type and language, access times, the content of any undeleted cookies that your browser previously accepted from us (see "Cookies" below), and the referring website address.

   - Information collected automatically. We automatically collect information from your browser when you visit our website. This information includes your browser type and language, access times, the content of any undeleted cookies that your browser previously accepted from us (see "Cookies" below), and the referring website address.

   - Cookies. When you visit our website, we may assign your computer one or more cookies, to facilitate access to our site and to personalize your online experience. Through the use of a cookie, we also may automatically collect information about your online activity on our site, such as the web pages you visit, the links you click, and the searches you conduct on our site. Most browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies. If you choose to decline cookies, please note that you may not be able to sign in or use some of the interactive features offered on our website. You may also clear or delete existing cookies from standard internet browsers.

   - Other Technologies. We may use standard Internet technology, such as website Analytics tools and other similar technologies, to track your use of our site. We also may include web analytics in promotional e-mail messages or newsletters to determine whether messages have been opened and acted upon. The information we obtain in this manner enables us to customize the services we offer our website visitors to deliver targeted content and to measure the overall effectiveness of our online advertising, content, programming or other activities.

By submitting personal information through our Website, you agree to the terms of this Privacy Policy and you expressly consent to the processing of your personal information according to this Privacy Policy.

Emails: If you provide the fstopgear.com web site with your e–mail address, you may receive e–mails from the f-stop web site. If you do not want to receive marketing or promotional e–mail messages from our website, please let us know at [email protected].

Catalog Mailing List: If you provide your name and address, we will add you to our mailing list and we may send you our f-stop brochures as a result of visiting our website. If you prefer not to receive any of these brochures from us, please contact [email protected].

If you provide feedback on any of our products and services to us, or comment in a forum, we may use such feedback and comments for any purpose, provided we will not associate such feedback with your personal information.

Sharing with Other Companies: Except as otherwise stated in this Privacy Policy, we do not trade, rent, or share personal information with third parties and we will not disclose financial information.

We want you to understand when and with whom we may share personal or other information we have collected about you or your activities on our website or while using our services.

Personal information. We do not share your personal information with others except as indicated below or when we inform you and give you an opportunity to opt out of having your personal information shared. We may share personal information with:

   - Authorized service providers: We may share your personal information with our authorized service providers that perform certain services on our behalf. These services may include fulfilling orders, processing credit card payments, delivering packages, providing customer service and marketing assistance, performing business and sales analysis, supporting our website functionality, and supporting contests, sweepstakes, surveys and other features offered through our website. These service providers may have access to personal information needed to perform their functions but are not permitted to share or use such information for any other purposes.

   - Business partners: When you make purchases, reservations or engage in promotions offered through our website or our services, we may share personal information with the businesses with which we partner to offer you those products, services, promotions, contests and/or sweepstakes. When you elect to engage in a merchant’s offer or program, you authorize us to provide your email address and other information to that merchant.

   - Other Situations. We also may disclose your information:

    * In response to a subpoena or similar investigative demand, a court order, or a request for cooperation from a law enforcement or other government agency; to establish or exercise our legal rights; to defend against legal claims; or as otherwise required by law. In such cases, we may raise or waive any legal objection or right available to us, in our sole discretion.

    * When we believe disclosure is appropriate in connection with efforts to investigate, prevent, report or take other action regarding illegal activity, suspected fraud or other wrongdoing; to protect and defend the rights, property or safety of our company, our users, our employees, or others; to comply with applicable law or cooperate with law enforcement; or to enforce our website terms and conditions or other agreements or policies.

    * In connection with a substantial corporate transaction, such as the sale of our business, a divestiture, merger, consolidation, or asset sale, or in the unlikely event of bankruptcy.

Any third parties to whom we may disclose personal information may have their own privacy policies which describe how they use and disclose personal information. Those policies will govern use, handling and disclosure of your personal information once we have shared it with those third parties as described in this Privacy Policy. If you want to learn more about their privacy practices, we encourage you to visit the websites of those third parties. These entities or their servers may be located either inside or outside the United States.

Aggregated and non-personal information. We may share aggregated and non-personal information we collect under any of the above circumstances. We may also share it with third parties to develop and deliver targeted content on our websites and on websites of third parties. We may combine non-personal information we collect with additional non-personal information collected from other sources. We also may share aggregated information with third parties, including advisors, advertisers and investors, for conducting general business analysis. For example, we may wish to know the number of visitors to our website and the most popular features or services accessed. This information does not contain any personal information and may be used to develop website content and services that we hope you and other users will find of interest and to target content and advertising.

The f-stop web site may include links to other web sites that are not under our control. These other web sites have their own policies regarding privacy. You should review those policies before visiting those websites.

A link to an outside site does not signify our endorsement of such other website or location or its contents.

We take appropriate security measures (including physical, electronic and procedural measures) to help safeguard your personal information from unauthorized access and disclosure. For example, only authorized employees are permitted to access personal information, and they may do so only for permitted business functions. In addition, we use SSL encryption in the transmission of your sensitive personal information between your system and ours, and we use firewalls to help prevent unauthorized persons from gaining access to your personal information.

We want you to feel confident using our website to transact business. However, no system can be completely secure. Therefore, although we take steps to secure your information, we do not promise, and you should not expect, that your personal information, searches, or other communications will always remain secure. Users should also take care with how they handle and disclose their personal information and should avoid sending personal information through insecure email. Please refer to the Federal Trade Commission’s website at https://www.consumer.ftc.gov/ for information about how to protect yourself against identity theft.

We may provide areas on our websites where you can post information about yourself and others and communicate with others; upload content (e.g. pictures, videos, audio files, etc.); and post comments or reviews of content found on the Website. Such postings may appear on other websites or when searches are executed on the subject of your posting. Also, whenever you voluntarily disclose personal information on publicly-viewable web pages, that information will be publicly available and can be collected and used by others. For example, if you post your email address or share it with another user, you may receive unsolicited messages. We cannot control who reads your postings or what other users may do with the information you post or otherwise share with other users, so we encourage you to exercise discretion and caution with respect to your personal information. Once you have posted information, you may not be able to edit or delete such information.

This Privacy Policy is intended to cover collection of information on or via our website from residents of the United States. If you are visiting our website from outside the United States, please be aware that your information may be transferred to, stored, and processed in the United States where our servers are located and our central database is operated. The data protection and other laws of the United States and other countries might not be as comprehensive as those in your country. Please be assured that we seek to take reasonable steps to ensure that your privacy is protected. By using our services, you understand that your information may be transferred to our facilities and those third parties.

Residents of the European Union (EU) have the right to: (a) request access to their personal data and correction of any inaccurate personal data; (b) request deletion of their personal data; (c) request restrictions on the processing of their personal data; (d) object to processing their personal data; and/or (e) the right to data portability (“collectively, “Requests”).

We can only process Requests from a user whose identity has been verified. To verify your identity, please provide your email address or [URL] when you make a request. For more information about how to get access to your personal data and for exercising your rights, you can submit a request by emailing us at [email protected] and stating as follows: “I am an EU resident and would like to exercise my individual rights”. We will consider all requests and provide our response within the time period stated by applicable law. Under certain circumstances, including where Requests are “manifestly unfounded or excessive,” we may refuse to take action on a Request. In such cases, we will notify you of the reasons for not taking action and your options for filing a complaint with the relevant supervisory and judicial authorities.

This policy is subject to change. If we decide to change our privacy policy in whole or in part, we will inform you by posting a notice on our web site.

If you have any questions about this Privacy Policy or our information-handling practices, or if you would like to request information about our disclosure of personal information to third parties for their direct marketing purposes, please contact us by email or postal mail as follows:

F-STOP
PO BOX 771194
SAINT LOUIS, MO 63177
UNITED STATES

Email: [email protected]